The selection of long tail keywords is as art – it is not just taking low competition and high traffic words – the real master also leverages these to target multiple terms at the same time.
The selection of long tail keywords is as art – it is not just taking low competition and high traffic words – the real master also leverages these to target multiple terms at the same time.
People think that getting a link from a high-PR site is like striking a gold mine. Well, here’s the bad news: It might be fool’s gold. There are a few prerequisites for that link to provide you with traffic and search engine juice. If the promised link fails to meet those prerequisites, that precious link to your site is essentially worthless. And probably far less important from a link of a much-lower ranking site.
People seem to think that they “save money” by resorting to machine translation. While indeed addressing more potential visitors, it will however hurt your ranking on Google and perhaps also other search engines. Read the full article to find out why.
Archived; click post to view. Excerpt: Website localization should be straightforward. No worries here, content is still king, independently of whether it is written in English, Spanish or Chinese. So if you provide content in different languages why should your fear the mighty Google and its algorithm changes? Your multilingual SEO efforts will pay off, [...]
Archived; click post to view. Excerpt: In a previous post (Keyword Basics) I explained what keywords were, what the term long-tail keywords meant, and how to target keywords on-page. I intended to discuss on this post off-page keyword targeting, but based on a discussion on the Digitalpoint forum I decided to explain first the absolute [...]